The average person spent nearly seven hours consuming digital content in 2020.
If you’ve dreamed about building a publishing empire, it’s never been easier to get started. It’s much harder to maintain that.
There are stories about digital magazines struggling to make money. If you want to make successful digital magazines, you need to have a plan.
Read on to learn how to create digital magazines that make money.
1. Difference Between Blogs and Digital Magazines
What’s the difference between a blog and a digital magazine? A blog is a hobby while a digital magazine is a business.
Starting a digital magazine is a little different than starting an online newspaper. Both need to have wonderfully designed sites.
The publishing schedule and content are different. Online newspapers deal with current events and news. New articles have to come out on a daily or weekly basis.
Digital magazines have more flexibility. You can provide in-depth analysis, which takes time to produce. A weekly or monthly publishing schedule is more appropriate.
2. Pick Your Niche
The most successful digital magazines have a clear target audience. It makes it easier to attract an audience to your digital magazine.
You can write about almost anything. You can write about role-playing games, birding, gardening, politics, sports, and so much more.
Write down topics that you’re passionate about. Look them up in Google Trends and keyword research tools.
Determine if there’s enough interest to support your digital magazine.
3. Monetization Strategies
It’s great to create a digital magazine. You’re going to put in a lot of time and effort to create content. Plus there are website maintenance costs.
You should get paid for your efforts. There are a few monetization strategies that publishers use. They use affiliate marketing links when writing about products.
They may have a membership model or an advertiser-supported site.
You can use a combination of strategies as you build up your audience.
4. Marketing Plan
You can have a great digital magazine. If no one knows about it, you’re wasting your time.
Create a marketing plan to drive traffic to your site. Use search engine optimization and social media to drive traffic.
About 80% of Americans get news on their digital devices. More than half want a digital platform over television and radio.
5. Create Amazing Content
The key to longevity is great content. Without it, you’ll struggle to get people to sign up for memberships and get enough traffic for ad revenue.
BuzzFeed created a publishing empire just by writing great headlines. Make sure you follow up those headlines with articles that your readers find interesting.
Ready to Make Digital Magazines?
Entering the world of digital magazines isn’t for the faint of heart. It takes a lot of work to find the right niche, platform, and write content.
Follow the steps in this article, and your digital magazines will generate attention and money.
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